Tipp-Ex – A Hunter Shoots a Bear
To celebrate the back to school period, Tipp-Ex®, BIC Europe Group’s brand, leader on the European market of correcting products, goes on Youtube with an interactive campaign as funny as surprising....
View Article10 Best Japanese Commercials
1 – Sagami Robber Industries – LONG DISTANCE Publicising the product benefits of Sagami Original, the world’s thinnest condom at just 0.02 mm. By communicating a “love” theme, we were able to build an...
View ArticleConect Pay TV – The village where nothing ever happens
Shackleton in Spain in 2008 demonstrated the power advertising on Pay TV channels with a campaign promoting tourism in Miravete, the village where nothing ever happens (El pueblo en el que nunca pasa...
View ArticleAXN TV Boxes – The TV boxes that promoted a TV channel
The brief: AXN is a TV channel famous for its TV series. Our task was to promote these series in order to get new spectators for the channel. Describe the promotion: When people buy a new TV, all they...
View ArticleMini Christmas Box
2009 was the year of MINI’s “99 euro” campaign. MINI was looking for a closing offensive within this campaign for the month of December. The goal was to convey the MINI brand experience in combination...
View ArticleBar Aurora/Boteco Ferraz – The $73,000 Bar Tab
Insights, Strategy & the Idea The objective of this campaign was to raise awareness, to make people think about drunk driving, and to draw attention to a chain of bars and a cause. The target...
View ArticleVolkswagen Fox/Short but Fun – Complete Case History
A robbery. A burger. A dance contest. An overdose. A shot in the head. A robbery. Watch Hollywood’s legendary blockbuster “Pulp Fiction” in 30 seconds. Short and fun. Just like the VW Fox. A ship, a...
View ArticleFretex/The Salvation Army – Surprise Catwalk
The brief Fretex is a second hand clothing chain operated by the Salvation Army. Oslo Fashion Week is a big annual happening for the Norwegian fashion industry, and it was a goal for Fretex to be a...
View ArticleBETC Euro RSCG for Canal+ | Never underestimate the power of a great creativity
VISIGOTHS/BLACK BANDS A spectacular battle scene between two tribes, featuring thousands of warriors. We are on a film set. The take has to be re-shot, which will help us understand why actors are so...
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